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About Vivid

Vivid Automotive Data & Media was established in 1995. Its founders shared a unique vision of how automotive data should be delivered in the electronic age. Until then, such data was primarily distributed in printed form. From the outset, we’ve focused exclusively on the development and distribution of electronic products.


Much has changed since 1995. We’ve not only expanded our database to include light commercial vehicles and trucks, we’ve also moved away from DVD as our primary delivery medium. At the same time, the Vivid network now spans six offices, from which we serve almost the entire EU region.

Vivid was acquired by Haynes Publishing Group in 2008 (ticker symbol: HYNS.L). Headquartered in Sparkford (UK), Haynes is the worldwide leader in automotive and motorcycle repair, maintenance and customizing manuals.

As an official publisher of technical data, we maintain a contractual relationship with all major car manufacturers. The data they supply powers all our products. To safeguard quality, all information is edited by qualified and experienced staff.

In addition to publishing quality data, we have led the way in developing innovative IT solutions. We were the first organization to distribute automotive data via web services, for example. In 2010, we launched an intelligent, step-by-step diagnostics module that allows mechanics to trace and fix electronic faults. In recognition of its revolutionary architecture, the module was displayed at the innovation section of Automechanika 2010.

The organisation

Vivid maintains offices in Soest (the Netherlands – head office), Bucharest (Romania), Turin (Italy), Barcelona (Spain), Ilkley (United Kingdom) and Paris (France). The Vivid team has around 80 members.